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Better Athletic Development is a 7000 square foot, unique, elite athlete factory. Located in downtown Shelton, CT on the third floor of a 90 year old warehouse, B.A.D.’s multi-faceted training facility was designed by athletes for athletes and serves middle school, high school, collegiate, elite professional, and recreational athletes young and old as well as firefighters, law enforcement, the military, and the general public.

As our primary business of building athletes and improving their performance, the training facility features the latest, most innovative and progressive equipment for balance, agility, strength, power and speed including three 55 yard rubberized track running lanes for speed drills, Olympic lifting platforms with racks, The Vortex advanced functional strength training cable system, the Vertimax Jump Trainer, a cable cross-over, smith machines, over 3000 lbs of free weights, a variety of medicine balls and various other pieces dedicated to improving balance, core strength, functional movement and sports performance.

B.A.D. offers boxing through K.O. Boxing and Fitness as a cross training element to sports conditioning. Our 20 x 30 boxing area contains heavy bags, speed bags, double ended bags and a variety of equipment to improve footwork, hand eye coordination, trunk rotation, explosive power generation, focus and fear management.

As a first class “health and fitness” center, BAD contains locker rooms, a multipurpose room, comfortable lobby with BAD merchandise for sale, state of the art cardiovascular equipment from LifeFitness, Schwinn & Precor and a full line of strength pieces from Nautilus, LifeStrength and Cybex.

A Bose sound system, Sony 30” televisions and motivational quotes and photos grace the walls creating a positive, inspirational recipe for success.

Do you know the secret to dramatically improving your athletic performance? Call 203-924-2230 to start building strength, speed, and endurance today ... the BAD way!

“I want to thank you for the individual training... to prepare me for the CT Senior Games... with one month to prepare, your routine made it possible to participate competitively in my age group (65-69) and received the bronze medal in the javelin throw.... The new and revised program has definitely built my strength and flexibility... first time in six years I got four pars in the first nine holes of golf.”

D. Mockler (Senior Olympic Athlete and avid golfer)


Better Athletic Development   |   33 Hull St, Ste 3   |   Shelton, CT 06484
Tel: 203-924-2230, Fax: 203-922-9375

Mission: To educate and assist athletes in reaching the
highest level of play possible, maximizing their athletic potential.

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© 2002-2004 Better Athletic Development. All Rights Reserved.