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NEWS FLASH

Now Available

A vehicle for positive physical change that shares a message founded on truth, the realities behind fitness, weight loss and physical improvement which will have a dramatic impact upon health and well being while placing the world on a path toward betterment.

Coach Kevin Gendron, MS, CSCS from Better Athletic Development in Shelton, CT was one of only 55 elite fitness professionals chosen nationwide to be a contributing author to the Power of Champions and be one of the founding members of the American Association of Personal Trainers.

This is the best, most comprehensive book on exercise, fitness and weight loss to date and is based entirely on scientific research and “the truth.”

For more information or to order The Power of Champions please contact Coach Gendron at 924-2230 or coach1@betterathletes.net

Visit the CHAMPIONS at: www.thepowerofchampions.com

Understand the Founder's Mission

In a bizarre 21st century world where obesity dominates, fast food restaurants rule, infomercial marketers deceive, and fraudulent weight loss promises abound, there is need for clarity. There is need for a ground army spreading a contagiously positive message of truth. Professional Personal Fitness Trainers can serve as that ground army, but the field of trainers is fragmented. There are over 400 certification agencies and the industry hasn’t a single governing body to set mandates, requirements, or standards.

Fitness leader Phil Kaplan conceptualized The Power of Champions after coming to understand the massive marketing machine that allows unscrupulous product sellers to make money at the expense of those seeking health, fitness, and well being. Having conducted workshops for some of the top trainers in the world, he realized he could assemble those exceptional trainers who are committed to excellence to deliver the most honest and empowering fitness publication ever created. The Power of Champions is a first-of-its-kind compilation intended to serve as a beacon of light for the millions who seek control over their bodies, their metabolisms, and their lives. That ground army is here to help you become the Champion you've always wanted to be!"

ORDERS ARE CURRENTLY BEING ACCEPTED FOR THE LIMITED EDITION SIGNATURE SERIES AVAILABLE IN EARLY JUNE SIGNED BY BOTH PHIL KAPLAN AND COACH KEVIN GENDRON! RESERVE YOURS TODAY!!!


Coach Gendron has been published in the most comprehensive book on speed improvement to ever hit the sports conditioning industry by 18 of the top speed, strength and conditioning coaches in the country:

How To Improve Your Speed in 30 Days!

Do you know the secret to dramatically improving your athletic performance? Call 203-924-2230 to start building strength, speed, and endurance today ... the BAD way!

“Jimmy has improved noticeable in every area. Jimmy is faster, quicker off the ball, and definitely more explosive. Playing football for the number one ranked Ansonia Chargers is demanding. However, Jimmy has met the challenge because of his progress in your program.

“As a former high school baseball coach, I marvel at the results your approach to athletic development has benefited not only Jimmy, but also the other athletes I have observed training at BAD.”

James Finnucan


Better Athletic Development   |   33 Hull St, Ste 3   |   Shelton, CT 06484
Tel: 203-924-2230, Fax: 203-922-9375

Mission: To educate and assist athletes in reaching the
highest level of play possible, maximizing their athletic potential.

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